Get New Customers with Door Hanger Flyer Marketing

Door hanger flyers are a great way of reaching a wider audience and getting your company or brand recognized. They are the perfect size and won’t overwhelm the homeowner, making it the perfect marketing tool. Unlike regular flyers, door hangers won’t fly away, meaning people will read the content without being frustrated that it’s sitting on their driveway.

If you’ve been wondering how to successfully advertise your business, door hanger flyers are the answer. They will bring you the attention that your company deserves and help you get the name of your product out there! The more neighbourhoods and homes you access, the more clients you will reach. Ultimately, the more flyers you can pump out, the higher the chances of selling your product and gaining potential buyers.

Be smart about the information you put on these flyers. The content should be informative but also short and sweet so that you don’t lose the reader’s attention. You don’t want to bombard them with unnecessary information they won’t want to read, so take the time to figure out what you want to say and get straight to the point. 

One of the many advantages of door hanger flyers is that there is no competition. Whenever the homeowner grabs it to take a look, they will see only the name of your company and your brand. This is a big advantage because they will remember the name they see, your brand, your company or the service you’re offering so that even if they don’t need it that day, they can contact you in the future. People are always looking for someone to help with their lawn, a plumber or a babysitter, just to give you some examples of the types of things that can be advertised. They will keep the phone number you provide and possibly even share it with family and friends, so it’s a great way of bringing attention to your brand. 

Door hangers are a little more expensive than regular flyers, but it is worth the investment because you will see a far better outcome and way better results. If this form of advertising is something you are interested in contact Grand River Flyer for delivery in the Waterloo, Kitchener and Cambridge areas. They can help with all of your distribution and offer door to door delivery service. If you’re ready to gain more customers and expand your audience call Grand River Flyer today!

Things to keep in mind when choosing Flyer Distribution

Even though digital media is increasingly becoming more and more a part of our lives, direct mail is still one of the most effective tools at your disposal. When choosing a flyer distribution service, you should select a company that can help you pick the right target using accurate methods with up-to-date mailing systems. You also want to make sure that your message is right, with a compelling design to support a robust campaign. Here are the main elements of an effective flyer distribution plan.

Media

Despite the prevalence of digital media methods, print still plays a vital role in every marketing campaign. The tangible parts of a mailing campaign provide customers with a piece of mail they can hold. Many still consider it more trustworthy than receiving an email or text message from an unknown source. Countless businesses do not realize that a piece of mail can also contribute to their digital advertising by providing unique URLs or social media campaigns to send to their customers.

Look

Flyers are one of the most versatile direct mail mediums out there that allow you to advertise effectively to your customers. To make the most of flyer distribution, you should optimize your reach by having a compelling design that will attract attention while also help you build brand recognition. You will also want to maintain a professional feel that will reflect what you do and tie into your company vision. A direct message that is easy to understand at a glance is essential so that it does not take your reader long to comprehend your message.

Call to Action

Complete your flyer with an irresistible call to action whether it is a special offer, sale, or asking them to visit your online store. Although flyers can be used merely to raise brand awareness, using a flyer campaign actionable results is the best way to make it work hardest for you. A time-sensitive offer helps create a sense of urgency and encourages people to act on your call to action. A personalized offer sends the message to your customers based on their buying habits.

Personalized Targeting

Today’s businesses have many ways to keep track of their consumers’ buying habits. Doing so makes it easier to choose the right target for your campaigns. Personalized campaigns can be fine-tuned to a specific offer based on your customers’ buying habits and interests. You can use this valuable information to classify your offers and even provide a specific URL for each customer or group of customers to find a personalized offer just for them. Taking advantage of customer information is key to a successful campaign. You can also do general flyer campaigns using either your mailing list or a service like Postal Code Targeting.

If you want to ensure your flyer campaign reaches the most relevant target audience to your business, call Grand River Flyer. We specialize in door-to-door flyer distribution and other flyer delivery services in Cambridge, Waterloo, and Kitchener.